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What Would You Invent To Stop Time?

Time Stand StillDo you wish you knew more tech tricks to help you make your gadgets work smarter for you and save you time? See how to use your iPad as a second laptop screen, how to set time limits for using a Chrome browser, how to schedule an email to send at a certain time in Gmail, and more!

Technology exists to improve our lives. The fundamental purpose behind technology was man being driven to find new ways to do things to make life easier for mankind. The first form of technology recorded? What would you think – black and white television? The telegraph allowing expedited long-distance communication? Think back even further – much, much further. If the fundamental principle of technology is to make life easier for man, are the earliest examples of technology manmade weapons and fire?

Obviously, we’ve come a long way since stone weapons and fire, all the way to robotics and artificial intelligence, and then some – though we’re still waiting for the day when we all have flying cars like the Jetsons. Think about the ways you use technology every day. Do you listen to music in the car, on the bus or train, or while jogging? Do you brew coffee or tea in a Keurig? Are you reading this on a computer or mobile device? Do you use an alarm clock?!

We take tech for granted. It’s just. . . there. Think back to when the remote control became mainstream, and how that one chunky plastic box – the “clicker” – not only changed the world but revolutionized households. No longer did kids fight over whose turn it was to get up and change the channel. The first vehicle keyfob is widely considered to be introduced by the French in 1982 for the Renault Fuego just after Ford debuted the keyless entry system – by keypad – in 1980. Not only do the vast majority of passenger cars come standard with remote keyless entry devices now, but more are being equipped with push-button start capabilities – or even remote-controlled start-up, from the comfort of inside your home, office, or from a distance on a very hot or cold day.

Now that we’ve got you thinking about how you use technology each day, shift your thoughts to how you can “up your game”. You’re barely scratching the surface of what your tech can do for you.

Incredible iPad Trick

Are you in the camp that never has enough screen space? A few dozen tabs open in your web browser window, email, plus a few documents and spreadsheets for work clutter your screen space – and make your computer run slower. And if you’re on a laptop, you have even less screen real estate to start with! But what if you could use your iPad as a second screen for your laptop?

You can! Don’t believe us? Try downloading the Duet Display app and voila! Connect your iPad to your laptop using the sync/charging cable, and you’re all set.

Smartphone Scanner

Now this one is a doozy! Did you know your smartphone can work like a scanner? No, we don’t mean by taking one picture of a document. There are free apps out there, like Adobe Scan or Evernote Scannable, that allow you to turn your smartphone into a scanner to scan documents like forms, receipts, business cards, and more by using the camera on your phone.

Productivity Over Procrastination

Ah, Google. You know people too well…

And sometimes it’s downright creepy. But this handy little helper is pretty cool! There is an extension for Google’s Chrome browser, called StayFocusd, that allows you to set a time to let your mind wander and get lost in the darkest corners of the Internet – or at least surf aimlessly for a pre-set interval. The default setting is 10 minutes, but you can change this depending on your needs. Once your mental break is over, Chrome basically locks you out and disables access forcing you to resume being productive.

Scheduled Sends

You know the email message you want to type, but now isn’t the right time to send it. Email marketing platforms are great for this type of structured send, but the focus of these solutions is to send to email lists rather than from a single sender to a single recipient. There is an add-on for Gmail called Boomerang that facilitates scheduled sending for email.

Time Management

Ever wonder how you’re spending your time? Are you making the most of your day? Eternity Time Log is a time-tracking app to see how you’re spending your time, broken out by personal time, time spent devoted to professional productivity, and sees where interruptions occur – all in the name of organization.

Solar Power

The ancient Egyptian god of the sun, Ra, was believed to have created all forms of life and ruled over all parts of the created world: the sky, the earth, and the underworld. Man was believed to have been created from Ra’s sweat, and Ra represented light, growth, and warmth.

After reading this, it’s the understatement of the year to say that the sun is a good source of power…but it’s literally a great source of solar power. The SolPro Charger can soak up the sun’s rays and fully charge a smartphone with 90 minutes of exposure. Bonus: the charger can send power to your smartphone battery even as the SolPro is itself absorbing solar power.

If you had magical powers to stop time, how would you use it? Would you catch up on email correspondence? Would you read that best-seller you’ve been meaning to read for months now? Would you have a Netflix marathon? Would you catch up on a decade of sleep? Would you find the best way to organize your email inbox, filing cabinet, contact lists, or any number of other items that you’ve neglected for months?

Or would you – and here’s the genius move – use those powers to invent a device that could do all of this for you using the most advanced technology available, and make your own life easier? I think we know the answer.

Also, flying cars.

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Tired of Sending Marketing Emails That Go in the “Trash”?

Here Are The 10 Things You’re Doing Wrong

Email Marketing

Email is a very effective marketing tool. However, it’s also tough to execute properly. If you don’t plan correctly, understand what you’re doing wrong and how to remedy this, you’re simply wasting your time and money.

You aren’t getting new subscribers.

If you can’t entice new subscribers, you are simply spinning your wheels. Without an ever-increasing pool of subscribers, your open rates will suffer. If you want to grow your email list, you must clearly state the benefits of subscribing to it. Clearly state what you can offer, and how you can address people’s concerns. Your prospects need to know why they should sign on. Consider offering something for free that you believe will be of value to them like a free trial, sample product or document with relevant information.

Your subscribers keep leaving.

The best way to ensure that your current subscribers stay with you is by sending out relevant emails to the right audience. You must correctly identify your target audiences and segment your email list accordingly – this way you can address the various pain points for different subscribers. By segmenting your list, you can not only retain more subscribers but increase your click-through rates as well. All too often, an email strategy is more focused on the company’s needs rather than the customers’. Receiving too many irrelevant emails is the main reason subscribers opt out. If you want to keep subscribers, stay focused on your target audience and their needs, rather than yours.

Your email subject lines aren’t eye-catching.

This is one of the biggest challenges you’ll face. People are overwhelmed with the amount of email they receive and will only open the messages that catch their eye. You must grab their attention in the subject line. Craft a message that is short and to the point. Personalizing the message in your subject line and keeping your message to fewer than 30 characters should help. A carefully written subject line will entice recipients to read the rest of your email.

You’re understaffed.

Performance always suffers when resources are limited. If you’re understaffed and “burning the midnight oil” just to stay afloat, your quality will suffer. Streamline your email process and look for bottlenecks and obstacles that slow your workflow. Take advantage of software automation tools that help your email team design and code emails more quickly. If necessary, you may need to hire more staffers, both full-time and part-time, or contract with freelancers. Freelancers can also offer expertise that your team may lack.

Your deliverability suffers.

You may have the best emails and subject lines, but if they are being sent to the junk inbox, you’re doomed to failure. Your emails must get through any spam filters. When your deliverability rate suffers, you can get blocked altogether by Internet Service Providers (ISPs). How do you fix this? Don’t use spam words in your subject lines. Phrases such as “make money,” “earn cash,” “save $” will go directly to spam mail. And, of course, ensure that your prospects’ email addresses are accurate. Consider asking people who visit your website to re-confirm their email address when signing on to your list. This way you can make sure you have their correct email address from the start.

You need a new ESP.

You need an Email Service Provider that works for you. Some focus more on larger enterprises or certain verticals like e-commerce. You need an ESP that fits your brand. Try using more than one to see if this is the problem. Measure your success rates with each one. You can employ analytics tracking with multiple ESPs. Some businesses use up to four different ones to increase the odds that their emails will be delivered. Use the ones that provide you the best rates for delivery.

You need to cull your list.

You may need to remove contacts that have been inactive for a long time or those who never open your emails or go to your website. If you know that a lot of the emails on your list are no longer active, delete them. They just cost you money. You must maintain your list. You can also do this by letting subscribers manage their preferences (to opt-out if they want). Set up a way for them to change their communication preferences like what kind of information they want to receive or how often they want to receive them. This helps to build the sense of trust that they require to stay with you.

Your team is sabotaging your efforts.

You may be doing everything right, but other departments aren’t. If customer service is lacking, you’re sure to lose subscribers. If your website or mobile application isn’t easy to use, subscribers will get frustrated and go to a competitor. Keeping customers happy requires teamwork. Get together regularly with other departments in your company to share experiences, concerns, successes, and insights. Ensure your team members are onboard with your email strategy, measure your results and work together to fix what’s broken. Set up read-only access to your marketing emails for team members so they’re kept apprised. Everyone must be on the same page and working in unison.

You’re not measuring results and adjusting your strategy accordingly.

Measuring the performance of email campaigns is imperative. Unless you know what works and what doesn’t, you’re leaving money on the table. Implement a closed-loop marketing strategy to achieve the results you’re looking for. This means following a subscriber from the initial point of contact to their conversion as a paying customer. Be sure to leverage the available data from your ESP and feed your data back to them to get more visibility into your results. When making adjustments based on data, do so in increments and prioritize your changes. This way you can continue to measure the results of your changes one by one until you get it right.

You aren’t using the right process.

Not having a plan will make your job so much more difficult. Your email process should be designed to speed up your email production and improve quality control. You need an extensive pre-sending plan. Here’s one to go by. You fill in the blanks according to your goals.

  1. Plan your marketing strategy
  2. Collect data on your target audience
  3. Construct your database
  4. Define your email plan
  5. Define your content
  6. Setup your emails
  7. Send your emails
  8. Measure your results

Goal setting is crucial to your email marketing success. It will help to guide the direction of your campaign, make it easier for you to measure results, and increase the odds that you’ll ultimately succeed in the end.

Tired of Sending Marketing Emails That Go in the “Trash”? Read More »

Semper Fi: Never Negotiate With Cyberterrorists

A recent report by the U.S. Marine Corps indicates an unintended data disclosure, the result of a single accidental keystroke. Never backing down from a fight, learn from Jarheads how to best defend yourself from a data breach and strengthen your position!

US Marines Data Disclosure

Have you ever thought twice about clicking “send” after drafting an email? We’re sure you have; everyone has. The most common reasons involve editing the text for clarity, context, or tone. Sometimes you verify the email addresses for the “to” field. These are all great measures that everyone can — and should — take before sending an email, especially one with sensitive data enclosed.

Yet, accidents happen. A recent accidental keystroke shared an email to an incorrect distribution list, which included the unencrypted personal data of more than 20,000 U.S. Marines, their families, and civilians. Social security numbers, bank details, credit card information, home and mailing addresses, and emergency contact information were all disclosed. Does this fall under the label of “data breach” if the disclosure was part of an “oops” and not a cyber attack?

Marine Forces Reserve spokesperson Andrew Aranda has said the Marines’ IT staff is reviewing cybersecurity and information assurance processes to update their overall guidelines and to better train team members at every level. More importantly, this was an accident without malicious intent, and a cybersecurity vulnerability was not the cause. Additionally, the United States Armed Forces branches fully understand the great responsibility to protect highly-confidential personally identifiable information (PII) stored in their records and a lengthy history of excellence in this arena.

More than 20,000 individuals will now need to diligently check their credit report on a regular basis to ensure this disclosure doesn’t leave them open to identity theft. Add to this number the family members potentially impacted, and the full amount affected could double or triple. This is a story too well-known by millions of Americans in recent years. Customers of Anthem, Target, eBay, and The Home Depot are just a few examples of organizations whose customers have been impacted by data breaches. Cybercriminals and cyberterrorists — hackers — are just waiting for a weakness to exploit. This introduces two key questions:

  • How effective are an organization’s cybersecurity protocols and training?
  • What can consumers do to protect themselves if they’ve been impacted by a data breach?

How aware are the individuals behind this incident of security protocols and risks? The basic information assurance training from as recent as a year ago isn’t current for today’s needs as a means of self-awareness and protection.

  • What is information assurance? When information is processed, stored, or transmitted (data) involving systems, there are risks. Information assurance is the effort a group takes to protect this data and these systems to ensure the security of the data and minimize risks involved.

The focus of information assurance is on the security of data. While “protection of data” may not be the first concept that comes to mind when you think of the United States armed forces, the protection of its people is an inherent byproduct of its very nature. The military does not operate in the same ways as Corporate America, with many factors contributing to the differences. One thing is certain: the military takes its duty to serve and protect American citizens very seriously and is dedicated to assisting those impacted.

How can consumers protect themselves?

Credit Reports

As we already mentioned, check credit reports regularly. Once a cybercriminal has a name, address, and a few pieces of personal information, this data can be used to misrepresent an identity online.

  • Consumers are entitled to one free credit report each year, at https://www.annualcreditreport.com/
  • Anyone can add a fraud alert to their credit report with each credit reporting agency for added protection. This will prompt a two-step verification process for any attempt to open a new account in someone’s name, and is a very helpful feature to protect someone’s identity from being used by other parties.

Passwords

Aside from checking credit reports, we strongly suggest changing all passwords. Most importantly, start with changing passwords for online banking, credit cards, email, and social media accounts. After these, move on to seemingly innocuous accounts like the United States Post Office and those for magazines or local newspapers, with active subscriptions.

  • It’s worth it to keep a list of all locations with usernames and passwords. Imagine how helpful this list might be in this situation, cutting response time drastically and potentially reducing the overall impact. Just don’t store the list somewhere online, like email. If that is the first thing a hacker can access, they have access to everything after discovering this data goldmine!
  • Make sure new passwords created are complex, using a combination of capital and lowercase letters, numbers, and symbols like ?!@#$%.
  • Change passwords on desktop systems to prevent a sophisticated hacker from accessing further personal data, or giving them the smallest access point to plant a virus or ransomware, or even mine cryptocurrency.
    • Running the most recent updates and install these packages immediately will help close any security gaps discovered by operating system manufacturers and application developers.

Credit Cards

In this case, credit card numbers were included in the disclosed data. It’s a huge pain, but it’s worth it in the long run for protection to report the accounts as compromised and have new card numbers issued.

Every day brings a story of new ways hackers use to access PII of consumers and how this information is used to their advantage – and to the detriment of the consumers affected. Consumers need to regularly assess their risk and do their best to eliminate the unknown, where possible by taking these measures to protect themselves. Maintaining a realistic perspective on this risk will be instrumental as “an ounce of prevention” here.

In modern days of digital communication, we can never be too careful as hackers are becoming far more sophisticated and staying one step ahead of consumers. Imagine if cybercriminals used their power for good!

Don’t let one mistake cause years of hassles and headaches – talk to an expert if you think you’ve been compromised in this or any other data breach, and protect yourself.

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Microsoft Is Calling Every Single User For Feedback

Are you an expert at using Microsoft products? Microsoft wants to hear from you — and wants to make your feedback part of an update — but first, they need to know what you think. How can they find out?

Microsoft Feedback

How often do you use a Microsoft product? Are you a daily Microsoft Word user? Is your primary email client Microsoft Outlook? What about SharePoint? The list goes on (Teams, Flow, you get the idea). And those are just the software products! Maybe you have a Surface Book, too? Or a Surface Book 2?!

One of the great things about Microsoft is they love user feedback. Software updates are often based entirely on suggestions from users on what features they’d like to see, what improvements can be made, and how to make daily use easier for users in general. The main goal is to increase efficiency with the Microsoft product while increasing productivity at the end user perspective. This is a win-win-(win). That last “win” was in parentheses because it’s silent – Microsoft sees increased dependence and therefore long-term customer loyalty, which translates into an ongoing revenue stream. That’s understandable.

What’s often less clear is how Microsoft tries to collect user feedback. No, they don’t really call users at home. Well, actually, they might – but in this case, the most effective way to communicate a suggested feature is through the Microsoft Excel Community, a forum of over 16,000 members in which to communicate about all things Microsoft Excel. If you’re in search of a feature, this is the place to peruse. Formula got you flummoxed? Need help with a pesky pivot table? Is a macro making you crazy? You’re most likely to find your answers here. The best part is that this community has super users, and we don’t mean users who wear capes. One such super user has over 400 posts, and these users can be found under “Experts” – a clear indicator they know what they’re talking about in Microsoft Excel!

There is also an active Blog, where Microsoft posts content about Excel. Content ranges from posts aimed at beginners, like how to use general features for newbies, to content focusing on new features released to satisfy the needs of super users (“experts”). These Blog posts are great for deeper insights and step-by-step instructional processes, but the forums are the better space for finding tips and suggestions for specific needs.

Microsoft loves to hear from users about what’s working and what can be improved and encourages engagement through a custom portal on their Community page. Roughly halfway down this page, on the right-hand side, users will see a vivid green box — the green will be instantly recognizable as “Excel” green — with “Submit your ideas”. Clicking on this will open a dialogue menu for users to submit as a digital version of a suggestion box.

Trust us when we say, Microsoft listens. This is their way around getting you on the phone for a personal interview. Recent updates have been made that actually result from feedback in this manner. Users can submit ideas, and other users can “vote up” suggestions. The recent features that have been added to Microsoft Excel have gotten anywhere between 200 to over 1,000 votes from users supporting the suggestion. This is one of the most effective ways to communicate directly with Microsoft – because they’re watching this forum closely.

Stalker Level: Microsoft

Based on user feedback, Microsoft recently updated Excel to include features expanding the use of foreign languages. Before the update, users would attempt to import a CSV file that included text strips that did not contain traditional Latin characters, like Arabic. Users would then get an error message that this information would be lost in the text encoding process upon opening the file. Users affected by situations like this need no longer worry as CSV UTF-8 file formatting is now permitted.

  • This error dialogue used to pop up all the time in situations like this, no matter how many times a user followed the same process. Excel now allows you to select “Don’t Show Again” to disable this warning for the same user. But even if a user only accidentally clicks the “Don’t Show Again” option, this can be toggled on again. Microsoft is trying to allow users to cater their Excel experience to their custom preferences, and it’s starting to show.

Another feature that came into existence through user feedback via the Community is the improved pivot table experience. Users can now alter pivot table settings and then establish these as the default settings for pivot tables at the user level. No more re-formatting pivot tables with each file! Users can even create a pivot table in a new worksheet and import the settings from the existing table data, to save time. Microsoft realized how big of a time saver this would be, and jumped at the opportunity to satisfy a huge community user base with this update.

A cool feature Microsoft just released for Excel Online is an improved search experience. Remember when you would open the “Find” dialogue box, enter your search parameter, and then Excel would show you the next location? And then to find the next location, you had to repeat the process? Well – good news! The search window no longer disappears with each search query. BONUS: users can search within the pivot experience, as well! These filters work on Excel Online just like in the desktop version.

When Microsoft makes an update to any of their products, the goal is to improve efficiency and productivity, as already stated. That’s why they began including the Quick Access icons in the toolbar at the top of the application window several versions of Microsoft Office ago.

  • Did you know the Quick Access toolbar is customizable? Users can change the icons that live in this section, at the very top of the document window. This is where your magical “undo” button is, by default. If you select the drop-down arrow just to the right of the last icon, there is a short list of actions you can include, and an option for “More” under these. Imagine the possibilities!

Microsoft also likes to share lesser-known features with users to make sure they are getting the most out of their Microsoft products. One of their recently-highlighted features was the Document Location Information, where users can toggle on the ability to see the full address for the location of a file, should the user need to access the file, perhaps for sharing.

  • One cool workaround for file sharing is that you can click on the icon next to the file name at the very top of the window on the desktop version and use a drag-and-drop feature this way to attach a file to an email or to cloud storage platforms.

Visit the Community to check out all the top features that are packed into Microsoft Excel to see how to simplify your day-to-day tasks, automate reporting processes, and improve overall efficiency. And remember – if you think of something else, tell Microsoft. You never know, the next Microsoft Excel feature that gets announced may be your suggestion!

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Hiring an IT Company? Make Sure You Ask These 25 Essential Questions!

Selecting a company to maintain your technology is one of the most important decisions you can make for your business. You must find the most competent and reliable IT support provider in your area.

Hiring an IT Company

How do you know if the IT company you’re considering is right for your business?

Some technology companies call themselves the best, but they haven’t kept up their certifications. This is important because the latest certifications validate the skills that their techs learned in their training. With all the cyber threats and new IT solutions today, it’s critical that your IT provider is up to date on their skills.

Don’t just pick a company off the Internet because they’re the closest one to you. Do your research to find out if they are truly qualified to protect your data and meet your organization’s unique IT needs.

The following are some key questions that you should ask any IT provider you’re considering for your business.

  • What are your staff’s qualifications and certifications?
    The right IT company should be able to provide you with information regarding the certifications held by their staff and relay how these will meet your needs.
  • How long have you been providing technology services? They should have a minimum of three years of experience in the service, support, and solutions you require.
  • What Partner Certifications and Technical Specialties do you hold? Ask, for example, if they are certified on Apple devices and Microsoft solutions. Also, ask if they can provide you the latest hardware and software products at the best price.
  • Do you require continuous training of your IT techs? This is the only way to ensure technicians have the most recent certifications.
  • What industries have you worked in?
    Find out if they’ve worked in industries similar to yours. If not, determine if the work they’ve performed for others aligns with your needs.
  • How well do you understand the business applications we use?
    Your business may have specially-built applications to handle needed workflows. Your IT provider should understand how your business technology works and be able to support it.
  • How large is your IT company?
    If they are a small company, you’re more likely to be high on their priority list. However, larger IT companies typically offer a broad knowledge base and capabilities. Plus, their available resources may be more expansive. You must weigh the benefits of each and decide which is best for your business.
  • What kind of customer service can we expect? Do they offer 24/7 service with a live person on the other end of your call, chat or email? Is their help desk staff qualified to address your issues immediately?  If they can’t resolve your problems over the phone or online, how long will it take for a tech to visit your business?
  • Is your onsite service response time backed by a written Service Level Agreement (SLA)? A certified, professional IT company will put what they offer in writing. They should offer managed services with service-level guarantees. What is their “on-time” guarantee? Their SLA should include this as well as information about how you’ll be compensated if they continually show up late, or if they don’t meet the standards detailed in the SLA.
  • What is and isn’t covered by your service contract?In addition to what they do provide, find out what they don’t.  Do they provide fixed-fee services? Are there extra costs, and if so, what are they? Avoid using IT companies that are only interested in fixing what breaks and selling you equipment.  You deserve an IT partner who will work diligently to give you and your employees an IT infrastructure that is secure, reliable, and enhances productivity.
  • Do you offer outsourced CIO Services? Having an Outsourced CIO means your technology will meet your business needs now and into the future. Their CIO should be able to:
  • Develop an understanding of your business and technology infrastructure.
  • Provide recommendations for IT solutions that will promote your success and grow with your business.
  • Construct a Strategic Plan that aligns with your budget.
  • Conduct ongoing evaluations and provide IT performance metrics on a monthly basis.
  • Will you monitor our IT system around the clock? This prevents downtime because they will detect problems early before anything fails.
  • What security services do you offer? How will you protect my interests?Cybercrime is on the rise, and your data must be safeguarded. They must provide up-to-date cybersecurity solutions to protect your computers and network from unauthorized access, malware, phishing, viruses and other forms of cybercrime.
  • Can you monitor our network for cyber intrusions and threats? With all the security incidents today, 24/7 security monitoring is essential.
  • Do you provide Mobile Device Management? When you or your employees use your laptops, tablets or smartphones for business outside of your workplace, they are vulnerable to theft and malware from public Wi-Fi and more. You need the assurance that your data can be remotely wiped from any device if necessary.
  • Do you perform Risk Analyses and Vulnerability Assessments? Your business may require this to stay compliant with government or industry regulations. Plus, this will detect any “holes” in your computer and network security that hackers can take advantage of.
  • Do you provide Backup and Recovery Solutions? You need both an onsite removable backup solution and an offsite one (in the Cloud) to ensure you will have access to your data if it’s stolen, corrupted, accidentally deleted, or damaged due to a flood, fire or another emergency.
  • What’s included in your Disaster Recovery Plan?
    This is extremely important. Be sure to ask about site visits and audits to estimate the recovery time and the impact of a potential failure. Do they have a reliable process in place? How often do they test the disaster recovery plan? Is their staff knowledgeable and ready to react under the worst possible conditions? Also, make sure they can regularly provide the results of disaster recovery tests.
  • Will you provide ongoing Security Awareness Training for our employees? Cybercriminals are constantly developing new techniques to trick your users into downloading malware or releasing confidential information and credentials. It’s critical to conduct recurring and updated security training to ensure your employees recognize these threats and know what to do to prevent exposing your data.
  • Will your IT professionals communicate with our staff in “plain English?” They should be able to relay information in a way you and your employees can comprehend.
  • How do you stay informed about evolving technologies? Do they attend industry events to update their skillsets?
  • Will you migrate us to the Cloud and help us understand how to use cloud solutions? Make sure your IT provider can help you and your employees understand the Cloud, it’s benefits and risks. They should be able to help you find the right cloud services for your unique business needs.
  • Can you offer us different types of cloud solutions? Do they provide:
    • A Public Cloud, so you can securely share space with other clients?
    • A Private Cloud that is dedicated only to your use?
    • A Hybrid Cloud which is a combination of a private and public cloud?
  • How much will cloud migration cost? Migrating your workflows and data to the cloud can provide many benefits, including cost savings, and increased productivity. However, you should ask how much cloud migration will cost, including associated expenses such as maintenance and support.
  • Do you have any case studies or testimonials from existing clients that I can read? Can I contact them? Would you hire a new employee without checking their references? Of course not. So, you should do so with your IT provider. Contact some of their existing clients to find out what you need to know.

 

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Will The (Cloud) Storage Wars Draw Blood?

Modern professional relationships require digital processes, like email, collaborative software, and file sharing. The cloud has opened up incredible possibilities beyond imagination a mere decade ago, but which is the right choice?

Cloud Storage

The competition is seriously fierce in cloud storage. The Internet of Things has fueled a data addiction for which traditional storage can’t physically support. We love our devices – I mean, we are straight-up addicted to our smartphones, our iPads, our Kindle Fire tablets, all of them. And there’s a reason we back up our smartphone content: we’d be absolutely lost if we lost it. Our contacts, our notes, our apps, our calendars, and everything we depend on for day-to-day use is on that tiny computer. Where do you back up your data? It’s probably safe to assume there is a cloud location you connect to that saves your backed-up data. It’s safe to assume because we would overwhelm traditional storage options.

Traditional storage hasn’t been able to meet expectations and needs for performance, availability, management, or the cost impact in comparison to growing demand. Everyone has an opinion on who their favorite cloud storage solution is, and it’s usually one of the Big Three players in the cloud game: Dropbox, OneDrive, or Google Drive – and not in that order.

Technically speaking, the first cloud storage solutions launched well before today’s modern providers. Consumers had access in the early 1980’s through CompuServe, and AT&T launched a platform in the 1990’s to support small business solutions. Amazon Web Services introduced AWS S3, their cloud storage offering, in 2006 and functions as the storage provider for Dropbox, Pinterest, and many other large digital enterprises. The only thing that has changed is file size, file type – but mainly adoption.

Cloud storage is increasing in adoption for every professional environment – and is the only solution for distributed workforces! Managing resources for storage needs to be agile, and limited solutions also limit agility. The cloud is merely an accessible extension of your data storage center. Review your full data storage needs, and consider the advantages the cloud offers your business and daily operations.

When reviewing your cloud storage priorities, there are many issues that deserve a deeper consideration. Here is the “Top Ten” List we suggest using as a checklist, and in no particular order:

  • Cost
    • The financial impact of cloud storage is usually the first factor any business considers, but we disagree with this position. While your bottom line is critical to your overall operational budget, there is a multitude of factors that could have a greater impact on your day-to-day needs.
    • It’s surprising just how many decision-makers are surprised – and unprepared for – the expenses required to utilize cloud providers.
  • Sync Simplicity
    • If storing or backing up your data to a cloud solution is cumbersome, the likelihood of full adoption by your staff – and your clients, if applicable – will be a struggle, and result in decreased productivity and decreased reliability. You don’t have time for that!
  • Sync Speed
    • Just as with simplicity, speed is a factor with the ability to sync data quickly. As with any downtime, no one can afford reduced productivity due to Internet connection issues, and it’s an even larger issue if it’s due to your cloud storage provider.
  • Location
    • As they say in real estate, “Location, location, location”! Anyone who thinks it doesn’t matter where your data is stored physically is wrong. Wrong! Though there are too many reasons this matters to list, here are just a few:
    • Data stored in the U.S. is both protected by and susceptible to U.S. laws, like the Patriot Act and the Cyber Intelligence Sharing and Protection Act. Data stored in – or containing the information of – European Union nations are subject to protection by legislation passed by European Parliament enacting strict consumer data protection rules.
    • Facilities that physically house servers for cloud storage providers are just as open to impacts of weather and natural disasters as any other structure in that locale – and accessing your data will be subject to these conditions.
    • Is the physical security of the location a concern under any other circumstances?
  • Reliability and Access
    • Is the vendor reliable? The key players in the cloud storage game tend to be the best for valid reasons, but appropriate considerations, in this case, would be hardware failures, power disruptions, or even vendor disputes. Crazier things have happened.
  • Storage Capacity
    • How much data do you anticipate storing in the cloud? This is like trying to choose your favorite song. The answer changes on a regular basis, and most of the time there is no one singular answer. Obviously, you’ll want to choose a provider that is capable of offering you more storage than you think you’ll ever need, but you also don’t want to pay for storage you’re not using nor will you ever. It’s a delicate balance, and many providers allow for variable usage.
  • File Sharing
    • How many times have you attached a document to an email message, and tried to send it only to get the dreaded error message “File exceeds the maximum size of 25MB. Try removing an attachment and send again”? You are then faced with trying to reduce the file size (Word document into a PDF, etc.) or uploading the file into a cloud solution like Dropbox, Google Drive, or OneNote, and sharing the access URL instead.
  • Application Integrations
    • The number one request made by anyone accessing cloud storage and utilizing an application is to offer an intuitive user experience. Statistics show half of all users that abandon a cloud app do so due to integration issues, citing missed deadlines.
  • Support
    • If any issues arise, it’s critical that users achieve the needed help immediately from an adequately trained member of support team equipped with the right knowledge to resolve the situation.
  • Data Security
    • The cloud and data stored in cloud environments face risks, just like any other professional endeavor. A cloud storage provider that can guarantee against cybersecurity vulnerability and takes the greatest care in safeguarding your data is an excellent vendor and partner.

We’ve talked about what you need – now let’s talk about who can help you. Here is a fantastic detailed resource when comparing many of the cloud vendors at once, but let’s talk about the Big Three. The key players in the Cloud Storage Wars are Dropbox, Google Drive, and OneNote – and any one of these providers would valiantly battle to the bloody end for your business! There is a reason that these three are the best in the biz: they’ve earned their reputation with quality service, support, and every other item in the checklist.

  • Dropbox
    • Offers a free basic storage plan (2GB)
    • Paid plans and features cater to business customers
  • Google Drive
    • Offers a free basic storage plan: clarification, Google users have 15GB of free cloud storage – shared between Gmail, Google Photos, and Google Drive. If you get a ton of emails and don’t clean out your inbox often, that eats up your 15GB
    • Paid plans and features cater to business customers
  • OneNote
    • Offers a free basic storage plan (5GB)
    • Paid plans and features cater to business customers: Here is where it truly pays to use OneNote and be an Office 365 customer, as the paid plans are included with Office 365 subscriptions, either Personal or Home.

The ability to sync, share files and speed are all a focus of these teams, and the competition is pretty ruthless. In fact, Dropbox and Microsoft have formed a partnership to allow easier integration by making Office Online available to Dropbox users at no cost. Keep your friends close, and your enemies closer!

So, which provider is right for you? Only you can make that decision. Armed with this information and reviewing our checklist will hopefully help you make the right choice!

Will The (Cloud) Storage Wars Draw Blood? Read More »

Is Your Business Hemorrhaging Money?

Hint: It Will If Your IT Network Goes Down.

You’re lying in bed, almost asleep when, “Oh no! Another lightning strike -that means the power probably went out in the office!”

Computer Network Down

Does the sound of thunder keep you awake at night wondering if your IT network will be up and running the next morning? It can happen to the most successful of businesses. That is unless you’ve planned to ensure it doesn’t.

IT downtime is a reoccurring nightmare for small and midsize businesses (SMBs) today.

Technology is Great – Until It Stops Working

This is the “Catch-22” of today’s technology dependence. With a reliable, secure and stable IT network, your small business can compete with the “Goliaths” of the world. You can reach across oceans, mountains, and continents to serve customers almost anywhere, 24/7. You couldn’t do this 10 years ago, but with today’s technology, the opportunities are endless. You can really make some money now – unless your network goes down.

The “big guys” you compete with can absorb a few IT failures, but you can’t. They have the resources and backup IT infrastructures to keep operating and profiting. For you, an IT failure could result in a real drain on your bank account, and ultimately, the end of your business.

Some Alarming Statistics:

The National Archives & Records Administration reports that 93% of small and midsize businesses file for bankruptcy within 12 months of experiencing data loss and prolonged downtime for 10 or more days.

The Aberdeen Group revealed that the annual cost of downtime for a small business with fewer than 100 employees amounts to $25,806. Furthermore, midsize businesses with 100 to 1,000 employees lose $880,600 annually due to IT failures.

Most IT Downtime Can Be Prevented.

That is if you’re prepared. So, what should you do?  Ask a professional IT company (a Managed Services Provider) to conduct a Risk AnalysisVulnerability Assessment, develop a Disaster Recovery Plan, and implement Next-Generation Firewalls and Defense-in-Depth Cybersecurity for your business.

Unfortunately, many SMB managers and owners prefer to put this off until a disaster hits, or when the “hiccups” in their IT system become unbearable. In the meantime, every “hiccup” costs them money, and the major downtime events cost them more than they can afford.

50% of SMBs don’t have a Disaster Recovery Plan in place, and 41% haven’t even thought about it.

This is like gambling with your livelihood every day- and you know that when you gamble, the odds are usually against you. Maybe you know that this could eventually prove to be a costly mistake, but do you know that if you aren’t properly prepared that it’s already costing you money every day?  If you’re relying on break/fix IT services, you aren’t properly prepared. These companies don’t provide the proactive, preventive service your business requires today.

Many businesses just like yours are hemorrhaging money by relying on high hourly rates, extra charges and long wait times for IT support.

Greater Dependence on Technology = Greater Risk

It’s a paradox – technology serves you well, and your business probably wouldn’t be here today without it. However, the more you depend on it, the greater your risk of failure.

If your small dental practice has to pay $25K to recover from a phishing scam, and you had to cancel appointments for the next 10 business days, would you be able to afford to open your doors in two weeks?  Or if your legal practice has to shell out $45K for data recovery and IT repairs, could you make payroll next week? Not to mention the fines and litigation you could face for HIPAA and other regulatory infractions. This could put you out of business entirely when your patients and clients find out.

Did you know that nearly 40% of SMBs will have their network compromised by a hacker? Most won’t even know their IT system fails.

How Much Can You Afford to Lose?

It’s time for a reality check – the fact is that unless you’re properly prepared, your data can be compromised, your IT system can fail, or both. Take the time to ask a few questions to determine if you can afford this risk.

  1. Based on the statistics we’ve revealed, how much downtime do you think your business can afford to put up with?
  2. How much time in productivity do you lose each day due to IT interruptions or unreliable Internet access?
  3. How fast can your current IT company respond to emergencies?
  4. Is your critical data backed up every day both onsite and in a secure cloud?
  5. Can you quickly access your data in the event of a theft, flood, fire or other damage to your IT system?
  6. Do you know if your backups are truly reliable?
  7. Is the data on your mobile devices backed up every day?
  8. Is your network safe from hackers?
  9. Are your employees fully informed about cybersecurity tactics?
  10. Do you have IT professionals conduct Vulnerability Audits on a regular basis?

Downtime Can Be Prevented, But Disasters Can’t

Here’s another question for you: Are you taking advantage of today’s managed cloud solutions? Smart business owners and managers know that cloud-based and virtualized backup solutions mitigate damage from downtime. It allows them to access their data quickly and securely from wherever they have an Internet connection. It’s a cost-effective method that provides business continuity capabilities in the event of an IT disaster. Virtualization allows for business servers to be grouped into one software bundle. This means all your operating systems, applications and data are safely stored in the cloud for quick restoration if required.

Server virtualization involves the partitioning of your physical server into smaller virtual machines (VMs), so you can also maximize your IT resources. With Cloud and Virtualization Services, you can migrate your data to another server during repairs or other required tasks. You’ll no longer need to shut down your servers and deal with downtime. Your data will always be available, and your capacity for business continuity will be greatly enhanced.

Important! Migrating your infrastructure to the cloud takes preparation and expertise. Only a certified IT provider should be trusted to handle this.

With the right cloud solution and virtualization, you’ll no longer need to shut down your servers and deal with downtime. Your data will always be available, and your business continuity will be greatly enhanced. By heeding the advice we’ve imparted here, your business can thrive and your bank account can grow.

Is Your Business Hemorrhaging Money? Read More »

Tired Of Amateur Hour? Learn How To Use Excel Like A Pro

With the 2016 version of Excel, Microsoft has really upped the game for people who aren’t great with numbers. You can now easily use one-click access that can be customized to provide the functionality you need.

This is the first of a three-part series about using Microsoft Excel 2016 to help you identify trends, construct helpful charts, and organize information to maximize the value of your data.

You can use Excel Worksheets and Workbooks in conjunction with programs like Microsoft Access and PowerPoint. Excel 2016 possesses many capabilities that aren’t readily apparent. That’s why we’re providing this three-part series for you.

What is Excel and how is it organized?

Excel is an electronic spreadsheet program that’s used to store, organize and manipulate data. You enter data into Workbooks that are made up of individual Worksheets. In the Worksheets, you enter data into cells that are organized into rows and columns. Excel data can consist of text, numbers, dates, times and formulas.

Why would you want to use Excel?

If you or your employees work with financial data, it’s a great tool to use for:

  • Basic mathematical operations like adding, dividing, and multiplying.
  • Finding values like profits or losses.
  • Calculations like averages, percentages and number counts.

Performing calculations in Excel is only the tip of the iceberg. There’s much more you can do like creating charts and graphical layouts to make it easier to recognize trends and more easily analyze data.

Navigation

What’s great about Excel is that it has the same set up as other Microsoft products you’re familiar with. You have tabs across the top, where each tab has a corresponding ribbon with many functionalities to choose from.

The Quick Access Toolbar

The Quick Access Toolbar is a drop-down menu where you’ll find functions that you commonly use like Print and Save. You can also customize the Quick Access menu with other functions you use on a regular basis.

The Formula Bar

This is located underneath the ribbon next to the Name Box that shows you where your cursor is located on your Worksheet. The Formula Bar is important because it’s what calculates the math for you. Excel does the calculation and displays the answer in the cell you choose. The Formula Bar also shows you the contents of the particular cell you’re in.

Adding Data

There are three ways you can add data to your Excel Worksheet. You can:

  1. Type in the data,
  2. Copy and Paste data, or
  3. Import data from other sources.

This is great if you have a large amount of data. For example, if you have customer lists in a database, you can even pull this into Excel.

You can enter data into only one cell, into several cells at the same time, or even on more than one Worksheet at once. And, as mentioned, the data can be numbers text, formulas, dates, or times.

On your Worksheet, simply click a cell and type in the information that you want to enter. Then hit ENTER or TAB. If you typed in a date, Excel will recognize this and format it the way you’ve specified in your default settings.

Formulas

Excel computes the correct answer when you enter a formula into a cell. Once you’ve done this, it recalculates whenever you change any of the values. The way Excel knows that you’re entering a formula is by starting with an equal sign. Then you follow the equal sign with a SUM or AVERAGE.

For example, C2: =A2+B2 means that the number in C2 is what occurs when you add the numbers in A2 and B2.

You can type this in manually, but now Excel has great functionalities to help you do this. The simple way is to put your cursor in cell C2, hit = and type in A2+B2. The numbers in A2 and B2 will be added, and the SUM will be entered in cell C2.

Note: You always want to calculate using the actual cells rather than typing in numbers like 1 + 2, etc. The reason for this is so you can go back at any time and change the values in cells and the formula will calculate with the new numbers.

Let’s say you want to add a bunch of numbers together in your Worksheet. You can type = sum (a1:a5) in the cell where you want the answer to appear. Or you can do this and drag your mouse across the cells you want to add. Type =sum ( and drag your mouse across the cells and hit ENTER. The sum will appear in the cell without you having to typing in all the numbers! When you put your cursor on the cell, you will see the actual formula you just created.

There are many ways to do the same thing in Excel. It’s like this across all Microsoft products. You can go to the Ribbon at the top to “Auto Sum” to do the same calculation. Select a cell next to the numbers you want to add, click AutoSum on the Home tab and press Enter. Do what works best for you.

Once you create a formula, you can copy and paste it into another cell. You can also copy and paste formulas into different Worksheets as well. This can save you a lot of time.

Formatting Worksheets

With Excel 2016, you can format your Worksheets much more easily than you could before. You can use document themes throughout the Worksheets in your Workbook to present a professional and consistent appearance. You can also apply predesigned formats as well.

Let’s say you have a Worksheet with many rows that are hard to read. You can go in and create fill colors and more to differentiate the rows, columns, and headers to make reading much easier.

You have options to create borders around cells, rows or columns from the drop-down menu. You can also shade cells with a solid background. Don’t forget that you can change the style and types of fonts. Right-click the text, and a drop-down menu will appear where you can make these and other selections easily.

Creating Charts

If the data isn’t complex, you can easily read it, but if you have a lot of data, creating a chart will help you better analyze it. You can select specific cells, rows, and columns for your chart. One way to do this is to highlight the data and go to the top ribbon to select the type of chart you want to create.

With Excel 2016, you have a “recommended charts” option. Excel will help you choose the chart that best suits your data.

You can then go in and further customize your chart in the “Chart Tools”. You can change the color scheme, 3D effects, shading and more. If you change the data in the cells in your Worksheet, your chart will reflect the changes.

Some of the new charts in 2016 include:

  • Waterfall
  • Tree Map
  • Box and Whiskers
  • Sunburst

Creating Tables

You may be used to creating tables in Word or PowerPoint. Some people think the format in Excel is already in a table, but it’s not; at least until you tell it to do so. If you want to do this, select your data, go to “Insert” and select “Table.”

Similar to other Microsoft products, tabs will appear to help you format your table.

Viewing Worksheets

When dealing with lots of information, it can get unruly trying to work around various rows and columns. This is where Viewing Worksheets can be helpful. You can freeze a portion of your worksheet with “Freeze Panes” to more easily view it.

You also have the ability to “split” the data to view different parts of your Worksheet. You can compare two Worksheets in the same Workbook or even in different Workbooks by viewing them side by side.

Saving and Printing

If you have Worksheets that are so large they won’t fit on one page, go to “Save As” and decide on the name, where it gets saved, and go to “Print” where you can save the file to a pdf that you can send.

You can select options for printing the entire sheet, part of it, resizing it, and more to suit your needs. Going to “Page Setup” will allow you to shrink the entire Worksheet down to a size that’s more manageable for printing.

Sharing & Security

In Excel 2016 you can share Workbooks and Worksheets with others and password-protect them. The people you send them to need to know your password to open them, whether you send them via email, share them on your network, or via the cloud. From within Excel, you can designate who can access your Worksheets and Workbooks, and also whether they can edit them or not. There are a variety of parameters you can set within a Worksheet.

For example, if you want to hide employees’ salaries, you can hide this section when you share it. Or, you can let people see your data but lock it down, so they can’t change it. You can also protect your Worksheets and Workbooks to keep them secure from non-authorized users.

The Quick Analysis Tool

When highlighting data, click on the Quick Analysis button to create a chart, highlight specific cells, and much more. It doesn’t give you the functionality you’ll find in the Ribbon, but you can get things done quickly and easily with this tool.

3D Power Maps

This is another new tool in Excel 2016 that lets you look at information in ways you might not have seen in the two-dimensional format. This helps you strategically create your data on a 3D map. You need latitude and longitude data to do this. You can also import your own maps into 3D Power Maps.

PivotTables

PivotTables help you analyze your Worksheet data. You can summarize, analyze, explore and present your data in just a few clicks. They are very flexible and can be adjusted to your unique needs. Note: Your data should be organized without blank rows or columns for this to work properly.

The good news is that Excel 2016 will also help you pick the best format for your PivotTables!

PivotCharts

PivotCharts are another great way to add visualizations to your data. You will first need a PivotTable to create a chart. Now, your PivotTable will behave like a PivotChart. When you change the information in your PivotTable, the PivotChart will also reflect this change. The PivotTable is connected to the PivotChart.

That’s it for now! For more information on using Excel 2016 like a Pro, feel free to contact the Microsoft Experts at InfiNet Solutions! (402) 895--5777 [email protected]

Tired Of Amateur Hour? Learn How To Use Excel Like A Pro Read More »

America Is Falling Behind…

Will You Be Ready When 5G Finally Gets Here?

5G Network Technology seems to be overdue in America. We now have so many smart homes, smart cars and smartphones just crying out for a better network. Add to that the huge advancements in machine learning and artificial intelligence, and you can see how critical a 5G network really is.

5G Networking

Mobile Phone Usage

According to a 2014 Business Insider report[1], 50 million people now stream video on their mobile phones. That usage number has been climbing dramatically over the last five years. Today, 40 percent of the traffic on Youtube comes from mobile phone users- even Netflix has been affected. About 23 percent of all subscribers say that they’ve watched a movie on their phone. As phones and mobile technology advance, those numbers will increase.

Up to now, the only thing missing was a better, faster network. Ultra-fast 5G networks will support mobile video while providing more dazzling HD screens. Whether you want to stream video on your Kindle device or watch a favorite YouTube video on your phone, speed and quality will always reign supreme. Consumers just aren’t happy with weak video and sound quality anymore. They’ve been spoiled by mobile phone manufacturers like Samsung and Apple, who push the envelope every year to offer even more innovative services.

The Future Will Require Blazing Fast Speeds

However, 5G is not just about upgrading your wireless service. Though all carriers are excited about the faster network heading our way, there’s a lot more at stake nowadays. People are starting to get more comfortable with smart cars. Manufacturers are looking to the future to see what new gadgets and devices they can add to the smart car. Some of these include:

  • Augmented display across the windshield
  • Thin, pliable batteries
  • Communication between vehicles
  • Self-healing paint
  • Full smartphone integration

The one thing these futuristic technologies have in common is the need for a stronger, more secure network. The 5G network promises that and much more.

Industry Leaders Believe This is Just the Beginning

Ana Tavares Lattibeaudiere, head of the industry advocate for mobile operators known as GSMA, commented that “We’re very excited that all the US operators are really taking seriously the path to 5G. Many have announced that they will bring it to market by the end of the year. Some of them have announced pilot cities, but the excitement is there. We believe that there will be commercial deployment by the end of 2018, which is amazing”.

She went on to say that though 5G networks have seemed like they were a long time coming, their invention came much sooner than similar advancements of the past. She believes that this is due to the faster-than-expected adoption of “smart” technology. Amazon’s Alexa can be found in millions of homes across Canada and the U.S. It began as a novelty item, but now most people say they love their Alexa and couldn’t live without it. The stories about smart homes and smart cars are similar. These began as novelties that had good potential and now people love having the technology so much that they’d probably not be willing to give it up.

New Smart Technology Runs Better on 5G

As 5G networks become the norm, this will fuel invention in every field, including robotics. Your new robot housekeeper could potentially speak 17 languages, answer questions about almost anything and interact with appliances. They could actually be programmed to make dinner, then clean up the mess and load the dishwasher. If the dishwasher breaks down, it has on-board technology built-in that enables them to repair simple errors.

Lattibeaudiere added, “Artificial intelligence is coming – home assistants, smart homes, smart cities, all of those things are becoming real. We used to be talking about it in the past and now you’re seeing it day to day. The connected cars I mentioned, driverless cars, that’s something that with low latency will become possible. All of those applications will definitely be disruptive”.

Samsung rolled out its 5G home routers at the 2017 Mobile World Congress in Barcelona. These routers reached speeds of up to 4 gigabits per second. In more understandable terms, a consumer would be able to download a 100 GB 4K movie in about four minutes or a 50GB game in two minutes. Developers believe that 5G will be easier to implement and distribute than older wired internet formats. 5G millimeter waves will be delivered wirelessly through the air the same way that a mobile network is delivered. That means no expensive infrastructure to build.

How Does 5G Work?

The Samsung 5G Home Router will be installed outside a window in your home and connected to a WiFi router in your home. Special antennas will be able to pick up wireless signals transmitted from “millimeter wave” cell towers. 5G will be the fifth generation broadband cellular network with applications that provide users with faster technology for games, TV, IP telephony, mobile web access, video conferencing, and high-def mobile television viewing.

The Cost of 5G for Users

The one drawback to technology like this is often the cost. Right at the beginning of any new advancement, service providers often raise prices because they know certain people will pay more just to have the clearest, fastest signal in the world. That’s why industry experts expect the initial price of 5G networks to be higher. However, as with all technology, competition will eventually drive the price down. In addition, providers will not have to build any new infrastructure as mentioned above, so eventually, 5G internet should be cheaper.

When Will 5G Arrive?

The searing question for most consumers is, “When will 5G become a reality?” Both Verizon and AT&T claim that they will be rolling out 5G networks in the latter part of 2018. Expect to see smartphones and other devices that support 5G around the same time. Although manufacturers are ready to move forward, this is one of those situations where both the technology and devices that support it will be released around the same time.

Final Thoughts

As 5G technology is incorporated into everyday life, expect to see more applications that use machine learning and artificial intelligence. With faster, better connectivity, new opportunities will open up for products and services. For instance, games and videos that feature more virtual and augmented reality could become the norm. Cars with a wide range of sensors to help drivers make better split-second decisions could save lives. And lastly, watching a great movie on your phone should become a much more enjoyable experience.

[1] http://www.businessinsider.com/mobile-video-statistics-and-growth-2013-12

America Is Falling Behind… Read More »

Agony! My Phone Got Hacked at a Football Game!

My family loves our local football team. We’ve been die-hard fans since we were children.  And as season ticket holders, we rarely miss any home games.  However, the last game was a nightmare for me.  Not because my team played poorly, but because my phone got hacked.

phone hacked

I used the public Wi-Fi at the stadium to purchase a tee shirt for my granddaughter.  Of course, I had to key in my credit card number like I always do. But, because I was using public Wi-Fi, my card number was revealed and stolen.  I didn’t find out until my statement came through with charges for items I never purchased.  Luckily, I was able to file a claim with VISA, so I didn’t have to pay for the false charges. They canceled my card and issued me a new one.  However, now I wonder what else the hacker found.

I learned my lesson.  I’ll never use public Wi-Fi for shopping or anything else that could jeopardize my privacy. I also did some research about using public Wi-Fi.  This is what I learned.

When using public Wi-Fi, you should only send information to websites that are fully encrypted. Most Public Wi-Fi hotspots don’t encrypt the information you send over the Internet and aren’t secure. A secure wireless network encrypts all of the data you send over that network.  Public Wi-Fi doesn’t.  Encryption keeps your personal information secure when you’re online. It scrambles the data you send over the Internet into a code so others can’t view it. Don’t send you confidential information over public Wi-Fi unless the website you’re visiting is encrypted. An encrypted website protects the information you send to and from that site.

Whenever you send an email, share photos and videos, or use social networks over unsecured public Wi-Fi your information can be exposed.  Wow, I didn’t know this, did you?  I upload photos to Facebook all the time using public Wi-Fi. And emails too!  I’ll be very careful now to only do this over a secure Wi-Fi network.

The way to know that a website is encrypted is the https at the beginning of the web address. Sites with HTTP aren’t encrypted.  Most banking sites use encryption to protect your information as it travels from your computer to their server. However, it’s important to know that some websites only use encryption on the sign-in page and not the rest of their web pages. If you provide confidential information on a page that isn’t encrypted your account can get hacked.  So, make sure every webpage has https at the start of the web address.

Mobile apps don’t have an indicator like https, so you know that a website is secure. Another “Wow.” I never thought of this when accessing websites from my smartphone. I check for https when using my computer, but not when using my phone. Many mobile apps don’t encrypt information properly, so you shouldn’t use your mobile apps on unsecured Wi-Fi. If you want to use a mobile app to send confidential information, make sure you use a secure wireless network. You can also use your phone provider’s 3G or 4G data network.

If you use an unsecured network to log in to an unencrypted site other people using the same network can see what you’re entering.  They can even “hijack” your session and log in as you! Evidently, the hackers have access to free tools to do this.  They don’t need to be “computer geeks” to do this. They use these free tools to steal login credentials, personal information and even documents you send via email or messaging. Even worse, the hacker can use your accounts to scam other people on your contact lists. What a nightmare! I’ve emailed everyone I know to warn them that this might happen.

Remember to use two-factor authentication. This requires two pieces of information (a private password and code) before you can log in to your account.  The best websites and services support two-factor authentication. This way, even if a hacker gets your password due to a security gap in public Wi-Fi, they still won’t be able to log into your account.

Make sure the public Wi-Fi name is legitimate. Hackers set up fake ones to trick you into signing onto their fraudulent site. The name will look similar to the real one. So, scrutinize the name and make sure you’re not signing onto a malicious network.  If you do, your device is literally in the hands of the hacker. When I’m in a coffee shop or doctor’s office, I always double check with an employee to make sure I’m signing onto the right network.

The US Government’s Federal Trade Commission has some great info on how to protect your information when using public Wi-Fi.  Here’s what they say you should know:

  • When using a hotspot, login or send personal information only to websites you know are fully encrypted. To be secure, your entire visit to each site should be encrypted – from the time you log in to the site until you log out. If you think you’re logged in to an encrypted site but find yourself on an unencrypted page, log out right away.
  • Don’t stay permanently signed into accounts. When you’ve finished using an account, log out.
  • Do not use the same password on different websites. It could give someone who gains access to one of your accounts access to many of your accounts.
  • Many web browsers alert users who try to visit fraudulent websites or download malicious programs. Pay attention to these warnings and keep your browser and security software up-to-date.
  • Consider changing the settings on your mobile device so it doesn’t automatically connect to nearby Wi-Fi. That way, you have more control over when and how your device uses public Wi-Fi.
  • If you regularly access online accounts through Wi-Fi hotspots, use a virtual private network (VPN). VPNs encrypt traffic between your computer and the internet, even on unsecured networks. You can get a personal VPN account from a VPN service provider. In addition, some organizations create VPNs to provide secure, remote access for their employees. What’s more, VPN options are available for mobile devices; they can encrypt information you send through mobile apps.
  • Some Wi-Fi networks use encryption: WEP and WPA are common, but they might not protect you against all hacking programs. WPA2 is the strongest.
  • Installing browser add-ons or plug-ins can help. For example, Force-TLS and HTTPS-Everywhere are free Firefox add-ons that force the browser to use encryption on popular websites that usually aren’t encrypted. They don’t protect you on all websites — look for https in the URL to know a site is secure.

I learned my lesson about using public Wi-Fi the hard way. I hope this information helps to keep you safe when online.

Agony! My Phone Got Hacked at a Football Game! Read More »

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